Manufacturer Promotions

Limited Time Offer: Get 7 Years of Factory-Backed Coverage

Now through March 31, performance meets peace of mind when you buy a new 2.5 – 425hp Mercury outboard as part of a new boat package or to repower your current boat. That’s the standard 3-year limited warranty plus an additional 4 years of factory-backed Mercury Product Protection Gold coverage (a value of up to $8,330 per engine), for a total of 7 years of coverage.

Additional Program Details

Offer valid January 2, 2026 - March 31, 2026, at participating Mercury Authorized Dealers.

Exclusions: All Mercury Racing, Avator, MerCruiser, Diesel, Government, and donations as well as engines sold for Boat Club, Commercial, Camp or Resort applications, Guide and Outfitter registrations, CPO, SportJet, OptiMax, Mercury V12 engines, and all two-stroke engines. Sales/registrations outside the United States. Excludes any non-U.S. resident or address outside of the U.S. Units must be manufactured in current calendar year or 4 immediately preceding calendar years. Excludes sales from non-authorized dealers. Backorders do not qualify. Units eligible are limited to available new stock in dealer inventory. OFFER VOID WHERE RESTRICTED OR OTHERWISE PROHIBITED BY LAW.

Win the Ultimate Alaska Fishing Adventure for Two

Experience the trip of a lifetime – an exclusive fishing getaway to Alaska with Mercury Pro Rob Endsley of Prince of Wales Sportfishing. Enter for your chance to fish the wild waters of Alaska and experience some of the best fishing the world has to offer.

Additional Program Details
NO PURCHASE NECESSARY TO ENTER OR CLAIM A PRIZE. VOID WHERE PROHIBITED BY LAW. CERTAIN RESTRICTIONS APPLY. PLEASE SEE OFFICAL RULES FOR ELIGIBILITY AND DETAILS. To be eligible to enter and win, you must be: (a) a legal U.S. resident (excluding Puerto Rico, U.S. territories and possessions); (b) 18 years or older as of the Entry Period and (c) reside in the United States as of the Entry Period. Subject to terms and conditions.

VALID 01.01.26 - 01.31.26 | ON SELECT MODELS

FINANCING AS LOW AS 0% APR* OR SAVE UP TO $4,500

VALID 01.01.26 - 01.31.26 | ON SELECT MODELS

FINANCING AS LOW AS 0% APR* OR SAVE UP TO $4,500

Save Big on Best Boat Brands
From January 1 to January 31,enjoy up to $7,500 cash back on select fishing boats at participating dealers! If you've been thinking about an upgrade, we've got the perfect boat waiting for you. Don't miss out on this limited-time deal!

Aluminum Fishing Boats

From pro-style fishing to rugged utilities, Smoker Craft boats feature the most impressive amenities, including the exclusive Yarblow Ventilation System, Integrated Rod Track System, huge livewells, automotive-style consoles, and spacious floorplans.

Offer By Series: